The Locafy Blog

Timely takes on AI search, answer engines, and Google Business Profile, helping local businesses stay visible as search and AI evolve.

• ChatGPT Sites: The Master Prompt for Local Businesses
• Local Services Ads to Google Ads: 2026 Migration Guide
• Summer News Cycle: How Local Businesses Use Seasonal Press Releases for AI Search Citations

Master Answer Engine Optimization, the practice of making your business the direct answer AI systems recommend.

• What Is Answer Engine Optimization (AEO)? The Complete Guide
• AEO vs SEO: What's the Difference and Why It Matters
• How to Optimize Your Business for AI Search Engines

Industry-specific local SEO playbooks for dentists, lawyers, contractors, and 13 more verticals.

• Local SEO for Mortgage Brokers: Win More Local Borrowers
• Local SEO for Moving Companies: Book More Moves
• Local SEO for Med Spas: Book More Treatments from Local Search

Optimize for Google AI Overviews, ChatGPT, Perplexity, and Gemini to capture AI-driven traffic.

• How to Get Your Business Cited by ChatGPT and AI Search Engines
• Voice Search Local SEO: How to Win "Near Me" Voice Queries
• Best AI Visibility Tools for Tracking Your Brand in AI Search (2026)

Generative Engine Optimization strategies to get your business cited by ChatGPT, Gemini, and Perplexity.

• Generative Engine Optimization (GEO): The Definitive Guide
• GEO vs SEO: Understanding the Shift to Generative Search
• Generative Engine Optimization Services: What to Look For

Complete guides to optimizing every element of your Google Business Profile for maximum visibility.

• Google Business Profile Optimization: The Complete 2026 Guide
• Google Business Profile Optimization Checklist (30 Steps)
• How to Choose the Right Google Business Profile Categories

Multi-location SEO, franchise optimization, and agency scaling strategies.

• Local SEO for Franchises: How to Rank Every Location Locally
• Multi-Location SEO: How to Rank Every Location in the Map Pack
• Franchise SEO: The Complete Guide for Franchise Owners

Dominate the Google Map Pack with proven ranking strategies for local businesses.

• How to Rank in the Google Map Pack: The Definitive Guide
• Google Maps SEO: How to Rank #1 in Local Map Results
• Map Pack Ranking Factors: What Actually Moves the Needle

Build citation consistency, structured data, and trust signals that search engines reward.

• Local Citations for SEO: The Complete Guide
• Citation Building Services: What They Do and Why You Need Them
• NAP Consistency: Why It Matters and How to Audit Yours

Foundational local SEO strategies, audits, checklists, and guides for businesses of all sizes.

• Local SEO Statistics for 2026: The Numbers That Matter
• Local SEO: The Complete Guide for 2026
• Local SEO Checklist: 25 Steps to Higher Rankings

Generate more reviews, manage your reputation, and turn reviews into a ranking advantage.

• Review Management: The Complete Guide for Local Businesses
• How to Get More Google Reviews: 12 Proven Strategies
• Do Google Reviews Help SEO? The Data-Backed Answer